Kate Southerby Coaching
Role
Brand Refresh, Illustration
Agency
Theobald Fox
We were approached by Kate Southerby to give her ‘I AM Me’ coaching service a brand refresh.
After speaking with Kate and listening to what she wanted and what her key values were, I wanted to push the brand in a more creative direction in its look and feel. I introduced a range of different shapes and illustrations that represent different parts of Kate’s business, to convey her creativity and lend visual aids to assets needed across platforms.