Kate Southerby Coaching

Role
Brand Refresh, Illustration

Agency
Theobald Fox

We were approached by Kate Southerby to give her ‘I AM Me’ coaching service a brand refresh.

After speaking with Kate and listening to what she wanted and what her key values were, I wanted to push the brand in a more creative direction in its look and feel. I introduced a range of different shapes and illustrations that represent different parts of Kate’s business, to convey her creativity and lend visual aids to assets needed across platforms.

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